OUR THIRSTIEST PAPER TOWEL EVER
CALLS FOR A STRONGER, MORE DEPENDABLE CLEANING SERVICE

SERIOUS STAMINA

The 3-Ply Guys will take on the shared spaces with the most mess potential, and they won’t stop until every surface shines.

MOVES YOU’VE NEVER SEEN

Witness the results of the Brawny® Man’s signature cleaning training in action.

ATTENTION ON EVERY SPOT

You won’t need to hint; the 3-Ply Guys know exactly where to go and what every mess needs.

AND WE CALL THAT 3-PLY BEHAVIOR

 

 

MEET THE BRAWNY® MAN

CLEANING CREW CHIEF

Favorite thing to clean:
Your least favorite thing

"In a sea of red flags, I'll be the red plaid you can depend on"

MEET BRODY

Favorite thing to clean:
Surfaces so sticky, they'd make most people shudder

"Messes can get wild, and I'm here for it"

MEET BRANDT

Favorite thing to clean:
The spots that don't get enough TLC

"It's not always the most obvious corners that deserve the most attention"

MEET BRUNO

Favorite thing to clean:
The stubborn messes that seem like they'll never let go

"I like to take my time and put in the work"

HOW TO BOOK
THE CLEANING OF YOUR LIFE


The Brawny® 3-Ply Guys are strong, dependable, plaid clad, and Brawny® Man-trained to tackle any mess, no hints necessary.

If you live in NYC, LA, or Dallas/Ft. Worth, fill out the booking request form for the chance to summon the 3-Ply Guys to your home.

All bookings open at 12:00 AM ET on the provided date and remain open for 7 days. Winners will be selected at random, pending eligibility. See terms and conditions for full details here.

Tuesday, May 13 – Monday, May 19: NYC Bookings Open
Tuesday, May 20 – Monday, May 26: LA Bookings Open
Tuesday, May 27 – Monday, June 2: Dallas/Ft. Worth Bookings Open
REQUEST TO BOOK

ABBREVIATED RULES. NO PURCHASE NECESSARY. Sweepstakes is open only to legal residents of the fifty (50) United States and District of Columbia residing in a 50-mile radius of metropolitan Los Angeles, CA area, metropolitan New York City, NY area or metropolitan Dallas, TX area who are eighteen (18) years of age or older at time of entry. Start/end times are 12:00:00 AM (local time) and ends at 11:59:59 PM (local time). NYC starts 5/13/25 – ends 5/19/25; LA starts 5/20/25 – ends 5/26/25; Dallas starts 5/27/25 – ends 6/2/25. For details on how to enter and/or for complete Official Rules, click here. Void where prohibited. Sponsor: Georgia-Pacific Consumer Products, LP, 133 Peachtree St. NE, Atlanta, GA 30303.



© 2025 Georgia-Pacific Consumer Products.  All Rights Reserved.

Please fill out the form below to get started

Only New York City booking requests are open. Los Angeles bookings open Tuesday May 20th and Dallas/Ft. Worth bookings open Tuesday May 27th.

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FAQs

Not exactly – this isn't a permanent service, but part of a limited-time promotion in which the Brawny®brand is sending in the 3-Ply Guys to clean homes in three cities. Three winners in each location will receive a complimentary house cleaning. To enter for a chance to win visit www.brawny.com/3-Ply-Guys during your city's booking window.

Not this time. The Brawny® Man is already booked helping others tackle tough messes this spring but rest assured — the 3-Ply Guys have been trained in his time-tested ways.

Fans will be notified via email if they've been selected to receive the Brawny®3-Ply Guys complimentary cleaning service. Fans who are not selected for the cleaning service can sign-up with their email address to receive a $1.50 coupon off their next purchase of Brawny® 3-Ply Paper Towels* by checking the sign-up box on their entry form (*new subscribers only).

We know a dependable partner is in high demand, but we focused on the three cities where it's most difficult to find a dependable partner1 — NYC, LA and Dallas–Fort Worth. If you're not in these cities, don't worry — Brawny®3-Ply Paper Towels are always ready to step in where (and when) you need them most.

The 3-Ply Guys will clean the houses of three lucky winners in each of the following cities:

  • June 23 in New York City, NY (bookings open May 13-19)
  • June 25 in Dallas–Fort Worth, TX (bookings open May 27-June 2)
  • June 27 in Los Angeles, CA (bookings open May 20-26)

Rolling up on time, every time, the 3-Ply Guys will be stacked and stocked with new Brawny®3-Ply Paper Towels and all the cleaning supplies a man (or three) could need. The 3-Ply Guys will focus on tackling your toughest messes across the most-used surfaces in your living room, bathrooms, and kitchen. But they won’t dig into your hamper, liquidate your closet, or de-gunk your gutters. In other words, the Guys will go above and beyond, but not beyond the lengths of everyday cleaning, meaning no laundry, decluttering/organization, or exterior home maintenance. 

The Brawny® brand put out the call for a trio of tough, trusted, and dependable guys ready to roll. These Brawny®men come from diverse backgrounds but share one thing in common — their commitment to delivering the reliable, real deal clean you expect from Brawny®3-Ply Paper Towels. 

The 3-Ply Guys are a dependable cleaning team – a trio of strong, plaid-clad men, trained by the Brawny® Man himself so you can sit back and relax this spring cleaning season. They’ll never leave you hoping or hinting for dependability because they actually notice mess and tackle it - without even being asked.

The Brawny® brand is always ready to be called on to help you tackle whatever mess life throws your way with confidence. Studies show that 60% of people say they find their partner more attractive when they pitch in at home1. Introducing The 3-Ply Guys, a dependable cleaning service who won't mysteriously vanish when it's time to clean.