Brawny® Paper Towels are the only 3-Ply premium paper towel, built with three layers in every sheet instead of the usual two. That third ply is what lets one Brawny® Paper Towel take on tough, real-life messes, from greasy pans and dirty dishes to heavy spills in the garage. When you want a towel that won’t quit, strength really does come in threes.

Brawny® Paper Towels are made for kitchens, bathrooms, garages and outdoor cleanup. In the kitchen they clean dirty dishes and greasy pans; in the bathroom they handle sinks, tubs, toilets and tough grime; and outside the house they take on jobs like wiping down grill grates or muddy paws. They are designed to conquer tough messes, whether in your home or beyond.

Yes, Brawny® Paper Towels are built with 3-Ply construction for heavy-duty cleanup, tackling everything from tiny drips to heavy spills. They are tough enough for stubborn jobs like cleaning carpets, scrubbing tubs and wiping out greasy pans, and are designed to conquer tough messes, whether in your home or beyond.

Choose Brawny® Paper Towels when you want the added performance of 3-Ply strength for tough messes. Brawny® Paper Towels are the only premium 3-Ply paper towel and are the strongest, most absorbent and most durable compared with national branded retail paper towels (for videos of each demo, visit Brawny 3-Ply).

The Brawny Man represents the strength, resilience and dependability behind Brawny® Paper Towels. Recognizable by his signature plaid and lumberjack look, he personifies the brand’s promise to be a strong, reliable cleanup partner when everyday life gets messy. His presence connects the toughness of Brawny® 3-Ply Paper Towels with a memorable character consumers can count on.

Choose Brawny® Full Sheet if most of your messes are big, such as large spills, greasy kitchen cleanup and messy food prep. Choose Brawny® Pick-A-Size® if you want a half-sheet option to avoid unnecessary waste. Choose Brawny® Tear-A-Square®, our most versatile option, if you want quarter, half and full sheets for everything from snack wipe-ups to heavy spills. All three are 3-Ply.

Brawny® Paper Towels come in three 3-Ply formats: Brawny® Full Sheet for big messes, Brawny® Pick-A-Size® with half and full sheets, and Brawny® Tear-A-Square® with quarter, half and full sheets on one roll. Every format shares the same 3-Ply construction, so you choose the sheet size that fits the mess without giving up strength.

Yes, Brawny® Paper Towels were named Product of the Year 2025 in the Paper Towel category for innovation and performance. The award is based on a Kantar survey of 40,000 people and compared Brawny® Paper Towels against national branded retail paper towels, so it reflects the choice of real shoppers rather than a panel of judges.

The Brawny® brand emphasizes 3-Ply construction because the third ply delivers the strength, absorbency and durability needed for tough messes. Every Brawny® Paper Towel sheet, whether Full Sheet, Pick-A-Size® or Tear-A-Square®, is built with three plies for greater strength, absorbency and durability than Bounty® Paper Towels, which are 2-Ply.